Recruitment agency lifts inbound enquiries
A twelve person agency moved from ad hoc posting to a weekly approved content run.
Inbound candidate enquiries
Posts published each month
Review time per day
The challenge
Consultants knew LinkedIn drove candidate flow, but posting was ad hoc and stopped whenever billing got busy. Two directors were writing everything themselves, so the voice was inconsistent and weeks went by with nothing published.
What we built
We set up a daily content engine trained on their own writing. Each morning the team gets drafts in their queue, tuned to live roles and market notes. Nothing publishes without a human tick, so the tone stays theirs while the drafting work is automated.
The outcome
Publishing went from roughly four posts a month to twenty five, with about ten minutes of review a day. Inbound candidate enquiries tripled over the first quarter and two placements were traced directly back to published posts.
